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How To Create Perfect Videos

  Stop Creating Explainer Videos, You’re Doing It All Wrong! Published on  AUGUST 13, 2012 Have you ever wanted to make an  explainer video ? You know, one of those animated videos that explains what your product or service does and why people ought to buy it? You see them everywhere… and companies are using them to explain what their product or service is in hopes that it will boost their conversion rate. We use the video above on the  Crazy Egg  homepage, and it works so well that the video drives an extra $21,000 a month in new income. So, why not to create one of these explainer videos for you site? If it works for Crazy Egg,  Dropbox , and even hosting companies, it must work for you,  right ? The reality is most explainer videos won’t boost your conversion rate or make you more money.  It isn’t because the idea sucks, but it’s because you are likely to take the wrong approach to making the video. Here’s how you can create an explainer video that’ll convert: Step #1: It’s all abou

How Google Works

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  How Google Works Published on  FEBRUARY 21, 2014 Have you ever wondered how Google works? Sure, it has a complex algorithm that looks at  hundreds of variables , but in simple terms… do you know how Google works? To help you get a better understanding of Google’s algorithm as well as to show you how some of Google’s features work, I’ve created an animated infographic to explain the whole process. Conclusion What makes Google so beautiful as a search engine is that although a lot of complex processes are taking place in the background, from a user perspective, it’s simple and easy to use. As a searcher, any time you type something, you get relevant results related to your query. And you get it all in 1/8th of a second. If you are going to learn something from this infographic, it should be two things: How Google works. No matter how complicated your product may be on the back end, you need to make sure it’s simple and easy to use from a user perspective. Companies that make things com

30 Tasks for Your Graphic Designer Virtual Assistant

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  People have a tendency for partiality when processing visual information. A report has revealed that 90% of transmitted information in the brain is visual. From a business perspective, this means that companies that include visual content in their campaigns are more likely to elicit a better response than those who don’t. While it is logical to hire the best graphic designer you can find no matter what the cost, it’s not viable for many brands. According to the  Bureau of Labor Statistics , graphic designers make $50,370 every year on average. For many businesses, the average price that designers charge may be out of their financial plan. Thankfully, this doesn’t mean settling with substandard output or going over your budget. All you need is a graphic designer virtual assistant (VA). WHY YOU SHOULD CONSIDER VIRTUAL ASSISTANT GRAPHIC DESIGN SERVICES Companies usually have three (3) ways of dealing with a new task: Hire a new employee. Delegate to an existing one. Have the owner deal

infographic-statistics

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An infographic is a form of visual content that is visually engaging, memorable and easy to understand. We’ve gathered 29 crucial infographic statistics that clearly show the importance of infographics in any content strategy.  These statistics will demonstrate how infographics help to make content memorable, empower readers to be more productive and maximize the chances that your content is both seen and shared.  Because of this, it’s important to stay up to date with the most cutting edge research that marketers, educators and entrepreneurs are using to create infographics. Let’s jump in!    Infographic Statistics [Infographic] Could we get more meta than an infographic about infographics? To learn more about these statistics, read on, but you can catch a glimpse of why infographics are so powerful below. Customize this infographic template and make it your own! Edit and Download Embed this infographic on your site:   Infographic Statistics On Memory The first benefit we see with inf